The most recent academic findings

CALL FOR PAPERS

The objective of the congress is to bring together international scholars and practitioners from different disciplines and different countries working to advance knowledge on luxury marketing.
We invite papers from academics of all disciplines and from practitioners with experience and points of view on luxury.

DOWNLOAD THE 2018 CALL FOR PAPERS

JOURNAL OF BUSINESS RESEARCH SPECIAL ISSUE

All papers will be double-blind peer reviewed.
A Best Paper Award will be announced during the conference.
After the conference, a number of papers will be invited for publication in a special issue of the Journal of Business Research.
In all cases, authors will keep the right to publish their paper elsewhere. Scholars seeking consideration of their papers for publication in the special JBR issue should communicate such intention to the conference coordinators.

Alain LORENZO - LVMH FRAGRANCES BRANDS

Alain LORENZO – LVMH FRAGRANCES BRANDS

SCIENTIFIC COMMITTEE

Barbara Bickart (Boston University, USA), Marie‐Cécile Cervellon (EDHEC, France), Jean‐Louis Chandon (INSEEC, France), Darren Dahl (University of British Columbia, Canada), David Dubois (Insead, France & Singapore), Silvia Grappi (University of Modena & Reggio Emilia, Italy), Young Jee Han (Sungkyunkwan University, South Korea), Oliver Heil (University of Mainz, Germany), Liselot Hudders (Ghent, Belgium), Barbara Kahn (The Wharton School, USA), Jean‐Noël Kapferer (INSEEC, France), Anat Keinan (Harvard Business School, USA), Philipp Klaus (International University of Monaco, Monaco), Eunju Ko (Yonsei University, South Korea), Gilles Laurent (INSEEC, France), Angela Lee (Northwestern University, USA), Felicitas Morhart (University of Lausanne, Switzerland), Maureen Morrin (Temple University, USA), Joe Nunes (University of Southern California, USA), Nailya Ordabayeva (Boston College, USA), Mario Pandelaere (Virginia Tech, USA), Béatrice Parguel (CNRS & Paris-Dauphine, France), Michel Pham (Columbia University, USA), Srini Reddy (Singapore Management University, Singapore), Bernd Schmitt (Columbia University, USA), LJ Shrum (HEC Paris, France), Pierre Valette‐Florence (Université Grenoble-Alpes, France), Joëlle Vanhamme (EDHEC, France), Luk Warlop (University of Leuven, Belgium & BI, Norway), Klaus‐Peter Wiedmann (University of Hannover, Germany), Keith Wilcox (Columbia University, USA), Arch Woodside (Curtin University, Australia), Judy Zaichkowsky (Simon Fraser University, Canada), John Zhang (The Wharton School, USA).

COORDINATORS

Pr. Jean-Louis Chandon, Pr. Gilles Laurent, Pr. Pierre Valette-Florence